GOOGLE MY BUSINESS - HIGHLY VISABLE AND VALUABLE
Every company wants to be on the map! This can be a very overwhelming process. Sometimes it's not always easy to achieve this unless you know the steps to take to get there. Let's face it, to run a successful operation sometimes you don't even have time to eat let alone deal with building and maintaining a prosperous online presence. At EnPeak Group, we take the stress of figuring out this process for you. We know how to do it and do it right! We work with you to ensure you're visible to everyone and consistent with your target message and brand.
A Google My Business (GMB) profile is essential for just about every organization. It puts you on the local radar and makes you stand out from the crowd to anyone searching for your services in your area. This platform essentially allows you to claim your location and appear in search pages to those who are looking for your services or products.
We do the heavy lifting to make sure yours is set up and optimized properly. There are three important pillars to success when it comes to this area of search results:
Registering is the first step to getting you visible to everyone. Let's say you are hungry for the best hamburger in town. So, you go to your phone and type "best hamburgers near me". GMB compiles a section showing all the hamburger joints near your current location. You then scroll down the list and find the one with the best reviews and even get directions. This feature allows even the smallest burger spots to be visible to prospective buyers. Let us bring that kind of visibility to you.
86% of people look up the location of a business on Google Maps.
LOCAL 3 PACK - PRIME REAL ESTATE
When a customer performs a search for your services, the first three listings are typically reserved for AdWords advertisements. You will then see a map and three options below the map. These 3 spots are also called the “3-pack”. Next, they will see the 'organic' section. The 3-pack is located in a highly visible and valuable area on the search results page. The information which appears about your company or organization in the 3-pack is your GMB listing.
To get to the top of GMB, it's imperative to properly to optimize your digital property and have a strong citation portfolio in place. Citations are references of your company name, address and phone number that are listed on different sites. Setting this portfolio up correctly is like having many spotlights from different sites pointing to you. We check all the boxes to ensure everything is indexed with up-to-date information and categorized correctly to get you the best ranking. What is the best you ask? Landing in the top three spots on the map pack and being listed on the first page in organic ranking (as shown below) is where you want to be. These are the spots everyone shoots for. They represent the highest trust among all internet users. In fact, statistics show "75% of people never scroll past the first page of search engine results" - Source Junto. That is why we offer effective web design, content creation and SEO utilization as part of our offerings. All of these aspects of your company's internet presence are essential! We want to see your team at the top.
THESE ARE THE THINGS WE WILL PERFORM ON THIS PLATFORM TO HELP GET YOU TO THE TOP:
It takes a multiple-pronged approach to create a well-rounded and authoritative network presence. Each part of our process makes up a piece of a larger online billboard that attracts and sends new customers to you every month. We embrace every part of SEO to the highest degree to ensure you dominate your market and we maintain your assets to ensure you stay ahead of the competition! We value our client's visibility because we know how much work goes into running a successful enterprise.
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